Bay Area Home Staging: FAQ’s

Why should I stage a home for sale?
If you want top dollar for the sale of your home, you should hire a stager. There is only one opportunity to make a first impression and a beautifully staged home sets the tone. The staging brings to life the full potential of the home and makes it clear that you are serious about attracting the best offers. In the ultra-competitive Bay Area real estate market, home staging has evolved from a smart strategy to a necessity. The bottom line: a home must look its best to stand out from the competition, attract qualified buyers, and sell quickly for top dollar.

Why does staging matter so much?
Staging has become the expectation for sellers who are looking to sell for top dollar. Proper staging helps create the vision of a lifestyle, which includes proper flow, cohesive color scheme, appropriate styling, and beautiful furnishings that fit the scale and function for the home. Even beautiful homes that are brand new construction will strike most buyers as cold and uninviting without staging.

Why has online marketing made staging important?
Buyers today see the home for the first time through online photos and virtual tours. If they don’t see a beautifully furnished home that captures their imagination, chances are they won’t bother to visit the home in person. At Staging Artists, we know how to design successful staging solutions that work as well in photos as they do in person. We understand that beautiful home photos are key to successful marketing.

Why do I need a professional home stager?
The right stager will help you to attract buyers—preferably several of them making multiple offers. The stager’s experience and skill pay off in an effective solution that outshines the competition and attracts the widest range of buyers. In addition, our stagers can help you make the appropriate decisions for getting the house ready for sale. We can recommend design choices like new paint colors, lighting, hardware, and even more involved renovations to improve the chances for the highest sales price.

What makes Staging Artists the best choice for Bay Area home staging?
There is no substitute for experience, skill and dedication to clients. Staging Artists brings an abundance of all of these qualities to every home we stage. We are a team of proven professionals with deep expertise in both the Bay Area real estate market and interior design. Because we have our own vast inventory of top-quality furniture and accessories, we are able to offer affordable prices and flexible services. That includes instant online quotes, fast scheduling and flexibility. Over the years, Staging Artists has become the Silicon Valley staging leader, serving hundreds of Bay Area homeowners and real estate professionals and staging thousands of properties.

How much will I need to spend?
Every home is different and requires a unique solution to accentuate its strengths and differentiate it from other homes for sale in the same price range and neighborhood. Fees will vary depending on the style and size of the home and whether the home is occupied or vacant. Staging Artists has staged homes for as little as $2,400 for small condos and bungalows to as much as $20,000 or more for opulent estates. In every case, the stager’s job is to return the money you spend many times over in the form of a higher selling price and a fast, hassle-free sale.

How are your fees structured with regard to design, setup and furniture rental?
There is an initial design, delivery and set up fee, which also includes the de-installation after the home is sold. There is also an initial furniture rental fee for a minimum 30-day period. Most of the homes we stage sell in the first 30 days. However, fees for any furniture rental needed after the first 30 days are pro-rated on a per-day basis.

What rooms do you typically stage?
We recommend staging all common rooms, including the living room, dining room, kitchen, family room, as well as the master bedroom, all bathrooms, and porch and patio areas. Depending on the style and features of the home, we also often stage special rooms such as dens, home offices, bonus rooms, guest and nanny quarters, Man Caves and She Sheds. We are flexible when it comes to providing a unique and ideal solution that highlights the home’s special strengths and personality.

What if I just need staging advice or light staging?
We offer consultation services and are happy to work with you to find the right staging solution.

How long does it take Staging Artists to stage a home?
We need 1 to 3 days to plan the project and another 1 to 3 days to complete the staging, depending on the size of the home. Our calendar fills up quickly, so we encourage clients to book our services as far in advance as possible.